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Finery SS16 Campaign

Art Direction

Finery SS/16 Campaign

The SS16 Campaign concept is based around the Finery woman’s curiosity and eccentricity, showing her interacting with the playful but minimalistic set. The set references the hardware and cutwork elements in the collection and the opacities of the sheer fabrics.

I worked on the art direction brief.

 

 
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Moodboard

Moodboard